Enjoy the Moment
The New Blue for 2022
Shoo for Good loves France, the country that inspired our new cobalt blue wrap. I spend a lot of time in Paris and get lots of questions from friends when planning trips there. I thought, why not share with you, too? Maybe you're planning a trip, too!
Back Out in the World
After years of avoiding close contact with strangers, we dive in during a Shoo for Good photo shoot at the beach. And we're glad we did! Come along...
Please Meet Hardie Cobbs
There are few women in my orbit more chic than Hardie Cobbs. She's a style coach, artist, and designer who works to help us all lead fulfilling lives of intention. "My goal is to...
Improving Lives Here and Across the Globe
At Shoo for Good, our core value is to improve lives. One way we do this is through our partnership with the United Nations Foundation's Nothing But Nets campaign that helps provide bed nets...
We're Making a Difference
If you think you're too small to have an impact, try going to bed with a mosquito. I don't think Anita Roddick, the late founder of The Body Shop, meant...
Please Meet Annie O. Waterman
When dreaming up Shoo for Good, I knew I wanted to create something as beautiful and well-made as it was useful. I wanted to offer a practical solution to combat mosquitoes that...
The Oprah Stamp of Approval!
We got it! Shoo for Good made Oprah's famous list for Spring and Summer! A small business really couldn't ask for anything more validating than a nod from the fabulous Oprah...
What's New for Spring/Summer 2021
After a solid year of endless Blursdays, it looks like the upcoming spring and summer might gift us with the opportunity to distinguish a Tuesday from a Friday from a...
Get Away with Jet Set Sarah
Quarantine has been tough--but soon we'll be back out in the world. In anticipation of that day that we chat with Sarah Greaves-Gabbadon, aka Jet Set Sarah, quite possibly the Caribbean's biggest...
Summer's Over, But Mosquito Season Isn't
As the temperatures drop and leaves begin to fall across the US, we start to see fewer mosquitos, but in African countries, their mosquito season never ends. The World Health...
Women's Equality Day
Today marks the 100th anniversary of women gaining the right to vote in the United States. August 26th, commemorates the passage of women’s suffrage in the U.S. and reminds us...
A Common Bond
Part of the reason I started Shoo for Good (other than wanting to give back and help people enjoy time outdoors) was for the adventure I thought it would offer. My youngest...