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The New Blue for 2022

Shoo for Good loves France, the country that inspired our new cobalt blue wrap. I spend a lot of time in Paris and get lots of questions from friends when planning trips there. I thought, why not share with you, too? Maybe you're planning a trip, too!

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Back Out in the World

After years of avoiding close contact with strangers, we dive in during a Shoo for Good photo shoot at the beach. And we're glad we did! Come along...

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Please Meet Hardie Cobbs

There are few women in my orbit more chic than Hardie Cobbs. She's a style coach, artist, and designer who works to help us all lead fulfilling lives of intention. "My goal is to encourage women to focus on ways to connect with themselves and elevate their style," she writes on her website, A Year In Style. "I believe true style comes from the combination of having both inner and outer confidence, which happens when you have a true appreciation of who you are and what you want out of life." A Year in Style is generously filled with ideas of how to build that confidence and enjoy life just a bit more. I'm sure you'll enjoy spending time there as much as I do. (Follow her on Instagram--AYearInStyle_-- and...

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Improving Lives Here and Across the Globe

At Shoo for Good, our core value is to improve lives. One way we do this is through our partnership with the United Nations Foundation's Nothing But Nets campaign that helps provide bed nets and other aid and supplies to people at risk of malaria. Amina, a 35-year old mother to five children, is an internally displaced person currently living in a camp with her family in Borno State, Nigeria, the epicenter of a decade-long violent conflict between government and armed opposition forces. Internally displaced people (IDPs) have been forced to flee their homes due to conflict or persecution and, unlike refugees who leave their home country, seek safety elsewhere within their own country’s borders.  Over two million Borno residents have been displaced and over seven...

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We're Making a Difference

If you think you're too small to have an impact, try going to bed with a mosquito. I don't think Anita Roddick, the late founder of The Body Shop, meant for us to take her words literally but, in my case, it really was that tiny, little insect that inspired me to take on a cause. When we started Shoo for Good last year, we knew we wanted to make the world a better place for customers so they could enjoy their time outdoors, without the nuisance of mosquitoes, but also for people fighting life-threatening diseases like malaria.  And we have. The very customers who write to let us know how happy they are to have a solution to the mosquito problem are the same people...

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